Aloft International was born in the late fall of 2006. The business was created by the merging of Don's Business expertise, Paula's apparel manufacturing and healthcare experience and Mark's off shore sourcing capabilities. Under the guidance of Ron Fairholm, former president and CEO of Avon, Direct Sales was chosen as the distribution method of choice.
A strategic business plan was formulated by the three partners, addressing inventory, sourcing, logistics, recruitment, product development etc. The decision was unanimous, Aloft would enlist a strong, energetic team of Sales Representatives, many of whom were currently employed in the health care sector. This well paid team would become the Heart and Soul of the Aloft International Business Plan.
Responding to the immediate pressures of organizing the sales team and rolling out the recruitment, Regan Petelski, a star performer from the Asian sourcing team, was procured to fill the Director of Sales position in head office.
Opportunities in Australia in 2008, lead to the opening of an office in Sydney. Erin Oner and Michelle Chant brought to the table valuable corporate business management expertise. This team has evolved to manage both the distribution network of Direct Sales Representatives in Australia, but also actively assist in mentoring our Canadian and US sales team.
Today Aloft International has Sales Representation in all of the major Canadian cities, as well as a solid representation in the United States. The Aloft Team is growing. We welcome you to join and be a part of our huge success!